Exam style questions

Exam style questions:


1. The mainstream media’s role and influence in the construction of identities


  • With reference to your case study discuss the impact that mass media has in terms of defining identity.
  • With reference to your case study discuss the way that mass media is evolving and the resulting impact of those changes
  • With reference to your case study examine the role the media plays in shaping our identity.


2. Audience and identities, including audience uses and response, self-representation, role playing, collective identities


  • Lots of opportunities are available for audiences to craft their own identities. With reference to your case study discuss to what extent is this is true and why.
  • Collective identities are no longer important in contemporary media consumption. To what extent is this true in your case study?
  • Contemporary audiences are active consumers. With reference to your case study examine the extent to which this is true


3. The impact of social media on identity and the role of the individual as producer


  • With reference to your case study discuss the impact that social media has had upon identity.
  • Social media has rendered old media redundant in terms of its power to construct identity. With reference to your case study discuss the extent to which this is true


4. Power and resistance, debates about the power of the media and audiences, including the media’s influence, varieties of audience uses and responses, campaigning


  • Audiences are able to resist the identities that are constructed for them by the mass media. With reference to your case study discuss the extent to which this is true
  • With reference to your case study explore how different audiences use media to construct their identity.
  • With reference to your case study examine how different audiences might respond and use similar products


5. Debates and dominant/marginalised identities
  • With reference to your case study discuss the media’s construction of dominant and marginalised identities


6. Identify politics, including diverse, fluid and multiple identities, changing identities, alternative and queer identities


  • Contemporary media facilitates the construction of multiple identities. With reference to your case study examine the extent to which this is true and its resulting impact
  • Our identities have moved from being fixed to fluid. With reference to your case study examine the extent to which this true.


7. Ideology, the ideas and values communicated by identities.

  • With reference to your case study discuss the ideas and values communicated by the identities they contain.
  • All products are ideological. In what ways is this true of the products you have examined for your case study?

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